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Bold care
Project type
Graphic Design
Designed a new packaging for Vibe - Tingling Lube to align with Bold Care's bold and innovative brand identity. Moving away from traditional tube-based packaging, the concept introduces an ergonomic, massager-shaped design that doubles as a lube dispenser and a massage tool.
The color palette of purple and black conveys sensuality and sophistication, while the messy, fluid-inspired graphics reflect the spontaneity and passion of intimacy. This design not only enhances the product's usability but also reinforces its premium, multi-functional appeal.
The goal is to create a packaging solution that is visually striking, functional, and emotionally connected to the user experience, setting Bold Care apart in the market.
